Launch of the 2025 Atlantic Youth Touch Cup

On Tuesday 21st January, the 2025 Atlantic Youth Touch Cup (AYTC) was launched in University of Limerick. 

The ITA were honoured to welcome John Moran (Mayor of Limerick), Brendan Foley (President of Munster Rugby), Michael Abromowitz (FIT Director) and Chris Simon (FIT COO) to launch this prestigious event. 

With over 700 participants from up to a dozen nations expected to participate, University of Limerick are set to host the largest international touch rugby tournament ever held in Ireland. The competition will run from July 31 - August 3 and is expected to attract up to thirty teams across seven age grades, from U-15s to U-20s. 

Speaking at the launch, Michelle Mulcahy (ITA Director) said: "We are absolutely thrilled to have been selected to host the Atlantic Youth Touch Cup in Limerick. This is a fantastic opportunity to showcase our renowned Irish hospitality to visiting teams from Europe, South Africa, and the USA. It's not only about the sport—we also want to highlight Ireland's beautiful Wild Atlantic Way and create lasting memories for everyone involved."

John Moran, the Mayor of Limerick said: "Limerick's ability to attract such a prestigious event reaffirms our reputation for hosting large-scale International sporting events. Essential to this of course is our collaborative approach, superb facilities and renowned hospitality. I would like to congratulate everyone involved in the successful bid. Hosting large, international sports events produces millions in economic impact for Limerick and will provide a very welcome boost to the hospitality, tourism and retail sectors in the region."

The ITA and University of Limerick worked with Shannon Region Conference and Sports Bureau on the bid to attract the event to the region, with the support of Fáilte Ireland and Limerick City Council. 

We require volunteers to assist in the preparation and delivery of this tournament. Please consider helping Ireland Touch to make this tournament an international success and fill out the google form to register your interest.

With thanks to Edwina Gore (Gore Communications) and Brian Arthur (Brian Arthur Photography).